Tech Day Sunday – Swatch me

Whenever I read makeup blogs featuring swatched arms, or Huda Beauty on Instagram in a post, I always wonder how the colors would look on me.  Well, Sephora Virtual Artist App has come to my rescue.  Now you can swatch nearly every single eyeshadow palette available at Sephora.  You’ll never have to wonder how the Bobby Brown palette looks against your complexion again — because you can double-check from the comfort of your bed in your robe or jammies.

Swatch Me; the new feature gives you the ability to swatch over 300 eyeshadow palettes veritably — and all of the individual shades within each palette. What’s more, it then correctly places each shade in the order its appears in the palette to create a virtual swatch for your arm that you can push out on Instagram, Facebook, or even just texting your bestie. If you love the swatch (and/or your BFF gives you the thumbs up), the app lets you place whichever palette you just virtually swatched onto your forearm right into your shopping cart.

Also rolling out with Swatch Me is access to the new Eyeliner Try-On functionality and access to a slew of Virtual Tutorials with just a few taps. The update for the Sephora Virtual Artist app has already rolled out on Androids and iPhones.

Have a look!



Photo credit:  Berlin-based photographer Jaques Bagios

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